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What Buyer Activity Tells Us About the Housing Market

Discover what recent buyer activity indicates about the current housing market and future trends.
Ryan Drowne  |  February 27, 2026
Though the housing market is no longer experiencing the frenzy of a year ago, buyers are showing their interest in purchasing a home. According to [_U.S. News_](https://realestate.usnews.com/real-estate/articles/when-will-the-housing-market-crash): ###### _“Housing markets have cooled slightly,_ _but demand hasn’t disappeared, and in many places remains strong_ _largely due to the shortage of homes on the market.”_ That activity can be seen in the latest _ShowingTime Showing Index_, which is a measure of buyers actively touring available homes (_see graph below_): [![](https://files.keepingcurrentmatters.com/content/images/20230315/20230313-largest-jump-in-showings-for-any-january-on-record-MEM-1.png)](https://files.keepingcurrentmatters.com/content/images/20230315/20230313-largest-jump-in-showings-for-any-january-on-record-MEM-1.png) The 62% [jump](https://www.showingtime.com/blog/january-2023-showing-index-results/) in showings from December to January is one of the largest on record. There were also more showings in January than in any other month since last May. As you can see in the graph, it’s normal for showings to increase early in the year, but the jump this January was larger than usual, and a lot of that has to do with mortgage rates. Michael Lane, VP of Sales and Industry at _ShowingTime+_, [explains](https://www.showingtime.com/blog/january-2023-showing-index-results/): ###### _“It’s typical to see a seasonal increase in home showings in January as buyers get ready for the spring market, but_ _a larger increase than any January before after last year’s rapid cooldown is significant__. Mortgage rate activity this spring will play a big role in sales activity, but_ _January’s home showings are a positive sign that buyers are getting back out there_ _. . .”_ It's important to note that mortgage rates hovered in the low 6% range in January, which played a role in the high number of showings. What does this mean? When mortgage rates eased, buyer interest climbed. The jump in home showings early this year makes one thing clear – while rates may be volatile right now, there are interested buyers out there, and when [mortgage rates](https://www.simplifyingthemarket.com/2023/02/28/what-you-should-know-about-rising-mortgage-rates/) are favorable, they’re ready to make their move. ### Bottom Line An increase in showing activity in January is a good sign that there are buyers who are eager to purchase a home. If you’re thinking of [selling](https://www.simplifyingthemarket.com/2023/03/03/where-will-you-go-after-you-sell-your-house-infographic/) your house, let’s [talk](https://www.simplifyingthemarket.com/2023/03/01/an-expert-makes-all-the-difference-when-you-sell-your-house/) so you’re ready when the time is right for you. Posted by [Ryan Drowne](https://www.thedavidgreengroup.com/blog/author/ryandrowne/) on March 20th, 2023 Enjoy this blog post? Click here to subscribe for updates [Facebook Share this post on Facebook](https://www.thedavidgreengroup.com/blog/httpswwwsimplifyingthemarketcomen20230316what-buyer-activity-tells-us-about-the-housing-marketa71325.html# "Share this post on Facebook") Twitter Tweet this post on Twitter [Email Send a link to post via Email](mailto:?subject=What%20Buyer%20Activity%20Tells%20Us%20About%20the%20Housing%20Market&body=I%20was%20looking%20at%20https%3A%2F%2Fwww.thedavidgreengroup.com%2Fblog%2F%20and%20I%20thought%20you%20would%20like%20to%20look%20at%20this%20blog%20entry%3A%0D%0Ahttps%3A%2F%2Fwww.thedavidgreengroup.com%2Fblog%2Fhttpswwwsimplifyingthemarketcomen20230316what-buyer-activity-tells-us-about-the-housing-marketa71325.html "Send a link to post via Email")[](https://www.thedavidgreengroup.com/blog/httpswwwsimplifyingthemarketcomen20230316what-buyer-activity-tells-us-about-the-housing-marketa71325/print.html "Opens new window with print ready page") ### Leave A Comment Leave text box empty Full Name\- required Email Address\- required Website Link e.g. yourwebsitename.com Comment\- required Submit Comment Please note that your email address is kept private upon posting. Message us ··· Chatra DG ![](https://ucarecdn.com/dec7c2c1-39e7-447b-9fdb-18b03ed3b31d/-/crop/586x586/0,14/-/preview/-/resize/200x200/) David Green AS ![](https://uc.chatra.io/b9ae5dfb-4b76-4944-924e-7db81e5ee220/-/crop/507x507/0,0/-/preview/-/resize/200x200/) Alexandra Salmon Ask us anything – we’ll get back to you here or by email. [We run on Chatra](https://chatra.com/?utm_source=logo_f&utm_campaign=US_www.thedavidgreengroup.com&utm_medium=selfie_en_get) reCAPTCHA Recaptcha requires verification. [Privacy](https://www.google.com/intl/en/policies/privacy/) - [Terms](https://www.google.com/intl/en/policies/terms/) protected by **reCAPTCHA** [Privacy](https://www.google.com/intl/en/policies/privacy/) - [Terms](https://www.google.com/intl/en/policies/terms/)

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